1. Introduction
ELaffoods Industries ("we," "our," or "us") is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or engage with our services.
This policy complies with the Egyptian Personal Data Protection Law (Law No. 151 of 2020) and the European General Data Protection Regulation (GDPR) for our international clients.
2. Information We Collect
2.1 Personal Information
We may collect the following personal information:
- Name and contact information (email, phone, address)
- Company information and business details
- Communication preferences
- Inquiry and order information
- Payment and billing information
2.2 Technical Information
We automatically collect certain technical information:
- IP address and location data
- Browser type and version
- Device information
- Website usage data and analytics
- Cookies and similar technologies
3. How We Use Your Information
We use your personal information for the following purposes:
- Processing and fulfilling your orders and inquiries
- Providing customer support and communication
- Improving our products and services
- Marketing and promotional activities (with your consent)
- Compliance with legal obligations
- Fraud prevention and security
4. Legal Basis for Processing
We process your personal data based on:
- Contract: To fulfill our contractual obligations
- Legitimate Interest: For business operations and improvements
- Consent: For marketing communications and cookies
- Legal Obligation: To comply with applicable laws
5. Data Sharing and Disclosure
We may share your information with:
- Service providers and business partners
- Shipping and logistics companies
- Payment processors
- Legal authorities when required by law
- Professional advisors (lawyers, accountants)
We do not sell, trade, or rent your personal information to third parties for marketing purposes.
6. International Data Transfers
As an international business, we may transfer your data outside Egypt to countries that may have different data protection laws. We ensure appropriate safeguards are in place, including:
- Standard contractual clauses
- Adequacy decisions
- Binding corporate rules
7. Data Security
We implement appropriate technical and organizational measures to protect your personal data:
- Encryption of data in transit and at rest
- Access controls and authentication
- Regular security assessments
- Employee training on data protection
- Incident response procedures
8. Data Retention
We retain your personal data only for as long as necessary:
- Customer data: 7 years after last transaction
- Marketing data: Until you withdraw consent
- Website analytics: 26 months
- Legal compliance: As required by law
9. Your Rights
Under Egyptian and international data protection laws, you have the right to:
- Access: Request copies of your personal data
- Rectification: Correct inaccurate information
- Erasure: Request deletion of your data
- Restriction: Limit processing of your data
- Portability: Receive your data in a structured format
- Objection: Object to processing for marketing purposes
- Withdraw Consent: Withdraw consent at any time
10. Cookies Policy
We use cookies and similar technologies to:
- Ensure website functionality
- Analyze website performance
- Personalize your experience
- Provide targeted advertising
You can manage your cookie preferences through our cookie settings or your browser settings.
11. Children's Privacy
Our services are not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16.
12. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on our website and updating the "Last updated" date.
13. Contact Information
For any questions about this Privacy Policy or to exercise your rights, please contact us:
14. Supervisory Authority
If you believe we have not addressed your concerns adequately, you have the right to lodge a complaint with the relevant supervisory authority:
Egyptian Data Protection Authority
Ministry of Communications and Information Technology
Smart Village, Giza, Egypt
Website: www.mcit.gov.eg